Delivery & OTT Archives - TAG Video Systems Realtime Media Performance Thu, 26 Dec 2024 16:30:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.5 https://tagvs.com/wp-content/uploads/2024/03/favicon-1-150x150.png Delivery & OTT Archives - TAG Video Systems 32 32 STN Selects TAG Video Systems for Seamless Transition to All-IP Workflow https://tagvs.com/stn-selects-tag-video-systems-for-seamless-transition-to-all-ip-workflow/ Mon, 26 Aug 2024 15:46:17 +0000 https://tagvs.com/?p=8330 Following their partnership with IKOMG, STN made the decision to move away from traditional SDI infrastructure, embracing innovation and agility. To guarantee the success of this transition, STN turned to TAG, a trusted partner of IKOMG for over a decade and their proven Realtime Media Platform.

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STN, a leading provider of content distribution services, has selected TAG Video Systems’ Realtime Media Platform to ensure the performance and quality of services over its IP networks.

Following their partnership with IKOMG, STN made the decision to move away from traditional SDI infrastructure, embracing innovation and agility. To guarantee the success of this transition, STN turned to TAG, a trusted partner of IKOMG for over a decade and their proven Realtime Media Platform. This cutting-edge solution allows STN to probe, monitor, and visualize feeds in the playout and delivery environment, providing them with complete control and confidence in their new IP-based operations.

stn press release

“We are excited to partner with TAG Video Systems in our transition to an all-IP infrastructure. The solution that TAG Video Systems provides will be more sufficient in all aspects then conventional SDI based monitoring systems.” added Aleksander Šibila, VP Engineering, STN. “TAG’s Realtime Media Platform gives us the confidence and tools we need to ensure seamless content delivery for our customers. Their expertise and proven technology make them the ideal partner for this important step forward.”

“We are thrilled to support STN in their journey towards a fully IP-based workflow,” said Adi Itzhaki, VP Sales EMEA, TAG Video Systems. “Our Realtime Media Platform is designed to empower broadcasters with unparalleled visibility and control over their media operations. By leveraging our solution, STN can optimize their resources, streamline their teams, and ensure the highest quality of service for their customers.” STN’s decision to adopt TAG’s technology showcases their commitment to innovation and staying at the forefront of the industry. With TAG’s Realtime Media Platform, STN is well-positioned for continued success in the ever-evolving media landscape.

About STN:

STN offers advanced solutions for broadcasters, enabling the delivery of content to any device, anywhere in the world, with security, continuity, and unrivalled service turnaround times.

With a state-of-the-art technology teleport facility in Slovenia and a comprehensive suite of services, STN empowers channel owners to reach global audiences through various delivery methods, including satellite, IP, fiber, OTT platforms, and cloud-based solutions.

At STN, our clients’ business is our top priority. All our solutions are powered by cutting-edge technology and fully supported 24/7 by a team of skilled professionals.

For more information, please visit https://www.stn.eu/

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TAG Video Systems Powers yes’s OTT Expansion with Realtime Media Platform https://tagvs.com/tag-video-systems-powers-yess-ott-expansion-with-realtime-media-platform/ Thu, 08 Aug 2024 14:39:02 +0000 https://tagvs.com/?p=7891 yes tapped TAG to replace its former SDI baseband monitoring operations with its multi-level Realtime Media Platform. The platform was installed at the yes headend in Kfar Saba to provide an integrated solution capable of handling its current needs and keeping pace with technology changes as yes launches new services and implements emerging technologies and formats.

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Move from SDI aligns with content provider’s growth initiative and triggers a multitude of financial and operational benefits 

TAG has announced that yes, the pay-TV subsidiary of telco Bezeq (TASE: BEZQ) and largest OTT service provider in Israel, has deployed TAG’s monitoring, probing, and alarm system to support its growing OTT delivery platform. yes tapped TAG to replace its former SDI baseband monitoring operations with its multi-level Realtime Media Platform. The platform was installed at the yes headend in Kfar Saba to provide an integrated solution capable of handling its current needs and keeping pace with technology changes as yes launches new services and implements emerging technologies and formats – including HDR, SRT and NDI, to deliver a superior Quality of Experience (QoE) to a subscriber base that consistently evolves with changing consumer preferences.

Initially installed to support yes’s satellite distribution service, the pay-TV provider has since harnessed the power of TAG’s multi-faceted and flexible solution to also accommodate its rapidly growing streaming platforms. The unique end-to-end solution extends from data aggregation to managing content processing and delivery, cutting through multiple complicated workflows with a single, user-friendly web interface. The platform also includes implementing a customized decryption key to bring OTT content and Quality of Service (QoS) monitoring as close to the CDN-edge as possible. TAG’s Zer0 Friction® culture allows yes to access the Company’s entire pool of capabilities through one common license to accommodate each market segment fully. Combined with TAG’s unique Adaptive Monitoring, a feature that allows monitoring in multiple modes on a per-input-source basis in an adaptive manner, yes has the tools to service any of its delivery platforms simultaneously, individually, or not at all for an efficient and economical solution.

yes pr

“We are honored that yes, Israel’s premier multi-channel TV broadcast provider, chose TAG to play such an important role in their migration to IP and as they expand their OTT services,” said Adi Itzhaki, VP Sales EMEA, TAG Video Systems. “The project illustrates TAG’s commitment to helping customers open doors to new markets and opportunities by providing the tools they need to streamline their operations, implement the latest technologies, and to deliver optimal service quality across multiple platforms. yes is growing again and we are thrilled to be part of their next chapter as they move forward with our new Content Matching technology which will further reduce complexity and increase confidence in their overall operations.”

“The industry is changing so rapidly, with consumer consumption driving the myriad of technologies that support emerging delivery platforms,” said Itzhak Elyakim, VP Engineering & CTO for yes. “Having TAG as our monitoring partner has given us an enormous advantage as they are always one step ahead of technology changes, allowing us to provide the most advanced service for our customers as possible. Their support as we migrated the challenging path from SDI to OTT and IP has been invaluable.”

About YES:

Founded in 1998, YES started broadcasting in 2000 and swiftly became Israel’s premier multi-channel TV broadcast provider via satellite. As industry leaders, they were the first in Israel to introduce UltraHD 4K quality broadcasts, notably for the coveted Spanish league games. In 2019, YES made a groundbreaking transition from satellite to internet broadcasts, unveiling “yes+,” Israel’s most advanced streaming service offering roughly 150 channels and an impressive 130 channels on its expansive Catch Up service. The “yes+” service also features a special interface for children and the low delay service yes+LIVE, allowing viewers to enjoy live broadcasts in real-time.

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Why Top Media Companies Choose TAG for Delivery & OTT: Realtime Signal Monitoring and Multiviewing https://tagvs.com/why-top-media-companies-choose-tag-for-delivery-amp-ott-realtime-signal-monitoring-and-multiviewing/ Sun, 13 Oct 2024 11:43:05 +0000 https://tagvs.com/?p=8681 Setting the Standard for Delivery and OTT Performance When evaluating real-time signal analysis and multiviewing solutions for your transport, delivery, and OTT operations, you need a solution that stands out from the crowd. It must handle complex media workflows, keep pace with rapid technological advancements, and optimize your operations for both current and future needs. […]

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Setting the Standard for Delivery and OTT Performance

When evaluating real-time signal analysis and multiviewing solutions for your transport, delivery, and OTT operations, you need a solution that stands out from the crowd. It must handle complex media workflows, keep pace with rapid technological advancements, and optimize your operations for both current and future needs.

Let’s explore why leading media companies choose TAG’s native IP, all-software platform for their Delivery & OTT workflows. We’ll address key questions that arise when selecting a solution, providing an inside look at TAG’s unique differentiators.

Key Differentiators: How TAG Sets Itself Apart

Monitor All Workflows: Unified Visibility and Control
  • TAG provides deep monitoring and visualization for every format and workflow, from end to end and in real-time. It seamlessly handles backhaul and remote signal ingest, uncompressed facility core signals, compressed and encrypted distribution signals, broadcast, cable, and satellite delivery, and OTT origin and CDN distribution.

  • By consolidating all monitoring into a single, unified view, TAG simplifies operations, accelerates root cause analysis, and streamlines error recovery.

NBC Universal streamlined its operations by replacing over a dozen different monitoring tools with TAG. Engineers now use a single tool for all monitoring, visualizing every point in the signal chain and consistently identifying issues other tools missed. Today, NBC uses TAG as an end-to-end solution for live production of the Olympics, network transport and delivery, and the Peacock OTT platform.

Handle All Formats: Comprehensive Monitoring for Diverse Needs
  • TAG provides comprehensive monitoring, probing, and real-time visualization for all transport and delivery signal types and elements, ensuring you can adapt to new workflows and formats seamlessly.

  • It handles uncompressed and compressed formats, ABR OTT formats, transport protocols like MX, Zixi, and SRT, and decryption for both TS and OTT.

Sinclair Broadcast Group chose TAG to monitor its emerging networks in AWS, pairing TAG with Imagine Versio Aviator playout. Native SRT support in TAG enables content sharing between availability zones and to the network operations center (NOC), while HLS multiviewer outputs provide executive monitoring and business continuity capabilities.

Monitor All OTT Signals in Realtime: Comprehensive OTT Monitoring
  • TAG provides the most comprehensive real-time OTT monitoring available, monitoring all signals with deep probing and real-time notifications with full visualization. The solution monitors every point in the OTT delivery supply chain, consolidating visualization for live sources and origination, transcoding and origin servers and transcoders, and decoding and monitoring of all manifest ladder variants.

NBC Peacock utilizes TAG for comprehensive OTT monitoring, ensuring the quality and reliability of its streaming service.

Monitor at OTT Scale: Ensuring Optimal Viewer Experiences
  • TAG enables you to scale your monitoring of the OTT media supply chain from live event sources to the edges of your networks and CDNs, ensuring a perfect consumer experience. The solution provides configurable notification and threshold sets to match alarms to your required signal parameters, profile-based signal template matching to ensure the proper format is delivered to each endpoint, and monitoring by exception to focus your operators’ attention on solving problems.

Disney leverages TAG for OTT monitoring at scale, utilizing features like monitoring by exception to maintain efficiency and ensure a high quality of experience for its viewers.

Deliver Excellence While Reducing Costs: Optimize Your OTT Monitoring
  • TAG’s exclusive Adaptive Monitoring reduces infrastructure footprint and costs by 80% compared to traditional monitoring while delivering the same performance. This makes it economical to extend TAG monitoring to the furthest edges of your network and even to limited-audience channels.

  • TAG’s rich API provides dynamic provisioning, configuration, and orchestration control of TAG monitoring instances, allowing you to run monitoring nodes only when and where they are needed to reduce costs. TAG’s Zer0 Friction® licensing allows monitoring licenses to be applied wherever they’re needed with absolute freedom, minimizing costs and aligning your monitoring costs to the value of your content.

Amazon Prime Video implemented TAG to achieve cost-effective monitoring of OTT distribution at scale for dynamic and pop-up events, ensuring quality and reliability while optimizing resource utilization.

Scale with Efficiency and Quality: Effortless Expansion
  • TAG’s 100% software-based system and flexible licensing options offer unparalleled scalability. You can easily scale your monitoring capacity to support increasingly complex distribution, growing monitoring needs, and expanding OTT services without compromising quality or performance.

Fox initially deployed TAG to monitor its OTT sports channels and expanded its use to encompass its Tempe playout facility, monitoring of broadcast signals, affiliate OTT distribution, and ad insertion monitoring, showcasing the platform’s scalability and adaptability.

Simple Deployment and Ease of Use: Accelerate Time to Market
  • The TAG platform is designed for intuitive use and rapid deployment.
  • Launch a fully functional video workflow monitoring solution in hours, not months, without extensive training or support.
  • Empower your engineers to focus on delivering exceptional content and service, not troubleshooting complex systems.
Pure Software Solution: Adapt and Evolve Without Constraints
  • Only a pure software solution offers the adaptability to meet changing requirements and leverage the latest technological advancements.
  • The TAG platform empowers you to adapt without new hardware investments, provision workflows anywhere, and scale up and down effortlessly.
  • Build media workflows that align with your current business needs and seamlessly adjust to embrace new opportunities.
Pure Software Solution: Adapt and Evolve Without Constraints
  • TAG’s commitment to continuous innovation ensures you stay at the forefront of media technology.

  • We rapidly develop, deploy, and manage new features and capabilities, enabling you to seize emerging opportunities and drive revenue growth.

  • Benefit from our high-speed development methodology and customer-driven roadmap to stay ahead of the competition.

TAG was implemented by the groundbreaking 5G-VIRTUOSA project to monitor video streams in both on-premises and cloud-based multi-location configurations. Haci Cengiz, Manager of Strategic and Business Development at 5G-VIRTUOSA partner LOGIC, commented on TAG’s versatility: “We had different sets of requirements for different aspects of the project… and TAG’s multiviewer provided the functionality that we needed.”

Flexible Licensing Options: Agility and Cost Efficiency
  • TAG’s robust licensing options provide unparalleled flexibility to deploy technology where and when you need it.
  • Use any license for any purpose, at any time, and in any location.
  • Maintain a reserve of licenses to accommodate unexpected spikes in demand or special events.
  • Achieve agility and cost efficiency by aligning your technology investments with your evolving business needs.
Dynamic Business Model: Align Costs with Consumption
  • TAG offers a range of flexible licensing models, including CAPEX and OPEX options, allowing you to choose the approach that best suits your business.

  • Predictably align your costs with your consumption, ensuring you only pay for what you use.

  • Deploy and adapt signal analysis and multiviewing across your operations in a way that matches both your budget and technical requirements.

A major U.S. broadcast network started with TAG for OTT sports monitoring and expanded its use to cover broadcast signals, affiliate OTT distribution, and ad insertion monitoring, demonstrating the scalability and adaptability of the platform.

Data-Driven Media Operations: Insights for Success
  • The TAG platform provides access to unified data from across your operations, empowering you to make informed, data-driven decisions.
  • Leverage real-time performance data for analysis, visualization, prediction, forensics, SLA auditing, and more.
  • Gain the insights you need to deliver an optimal viewer experience, maximize revenue, and achieve your business goals.

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Should You Change Your Signal Monitoring and Multiviewing for Delivery & OTT? https://tagvs.com/should-you-change-your-signal-monitoring-and-multiviewing-for-delivery-amp-ott/ Sun, 13 Oct 2024 11:30:10 +0000 https://tagvs.com/?p=8672 Enhancing Delivery and OTT Workflows with TAG Software If you’re involved in delivering high-quality video across complex transport and delivery networks or managing the intricacies of OTT distribution, you understand the critical role of real-time signal analysis and multiviewing. You’ve likely explored various options and perhaps encountered TAG software, a leader in 100% software-based integrated […]

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Enhancing Delivery and OTT Workflows with TAG Software

If you’re involved in delivering high-quality video across complex transport and delivery networks or managing the intricacies of OTT distribution, you understand the critical role of real-time signal analysis and multiviewing. You’ve likely explored various options and perhaps encountered TAG software, a leader in 100% software-based integrated IP multiviewing, probing, and monitoring.

But how can switching to TAG software truly transform your operations? How can it empower you to deliver exceptional video experiences, adapt to evolving technologies, and stay ahead in the dynamic media landscape?

Let’s explore the key capabilities of TAG software and how they translate into real-world benefits for both your Delivery and OTT workflows.

Monitor All Workflows in Realtime: Unified Visibility and Control

TAG provides deep monitoring and visualization for every format and workflow, from end to end and in real time. It seamlessly handles:

  • Backhaul and remote signal ingest
  • Uncompressed facility core signals
  • Compressed and encrypted distribution signals
  • Broadcast, cable, and satellite delivery
  • OTT origin and CDN distribution

 

By consolidating all monitoring into a single, unified view, TAG simplifies operations, accelerates root cause analysis, and streamlines error recovery. This empowers you to maintain optimal performance across your entire delivery and OTT ecosystem.

Handle All Signal Formats: Comprehensive Monitoring for Diverse Needs

TAG monitors, probes, and provides real-time visualization, notifications, and alarms for all transport and delivery signal types and elements. In addition to handling:

  • All uncompressed formats
  • Compressed formats
  • ABR OTT formats
  • Transport protocols including MX, Zixi, and SRT

 

TAG also supports decryption for both TS and OTT. With deep probing capabilities, TAG measures, alarms, and logs for more than 400 parameters, ensuring you have complete visibility into your signal health.

Monitor All OTT Signals in Realtime: Comprehensive OTT Monitoring

TAG provides the most comprehensive real-time OTT monitoring available, monitoring all signals with deep probing and real-time notifications with full visualization. The solution monitors every point in the OTT delivery supply chain, consolidating visualization for:

  • Live sources and origination
  • Transcoding and origin servers and transcoders
  • Decoding and monitoring of all manifest ladder variants

 

TAG also handles SCTE ad insertion monitoring and alarming and leverages KMS integration for secure real-time decryption and presentation without STB or DRM integration, allowing for OTT monitoring at scale.

Scale with Efficiency and Quality: Effortless Expansion

TAG’s 100% software-based system and flexible licensing options offer unparalleled scalability. You can easily scale your monitoring capacity to support increasingly complex distribution, growing monitoring needs, and expanding OTT services without compromising quality or performance.

To manage large-scale deployments, TAG includes advanced features like:

  • Monitoring by exception (MBE) capabilities, including carousel mode and centralized error display
  • Adaptive monitoring to reduce system footprint and cloud costs by up to 80%
  • TAG Media Control System (MCS) for simplified system management and data consolidation

Monitor at OTT Scale: Ensuring Optimal Viewer Experiences

TAG enables you to scale your monitoring of the OTT media supply chain from live event sources to the edges of your networks and CDNs, ensuring a perfect consumer experience. The solution provides:

  • Configurable notification and threshold sets to match alarms to your required signal parameters
  • Profile-based signal template matching to ensure the proper format is delivered to each endpoint
  • Monitoring by exception to focus your operators’ attention on solving problems rather than discovering them

Deliver Excellence While Reducing Costs: Optimize Your OTT Monitoring

TAG’s exclusive Adaptive Monitoring reduces infrastructure footprint and costs by 80% compared to traditional monitoring while delivering the same performance. This makes it economical to extend TAG monitoring to the furthest edges of your network and even to limited-audience channels.

TAG’s rich API provides dynamic provisioning, configuration, and orchestration control of TAG monitoring instances, allowing you to run monitoring nodes only when and where they are needed to reduce costs. TAG’s Zer0 Friction® licensing allows monitoring licenses to be applied wherever they’re needed with absolute freedom, minimizing costs and aligning your monitoring costs to the value of your content.

Software-Based, 100% IP-Native, and Cloud-Friendly: Embrace the Future of Delivery & OTT

TAG has been IP and software-based from day one. As an official AWS partner and early adopter of AWS CDI, we’re committed to enabling cloud-based workflows.

By implementing TAG’s software-based, 100% IP-native technology, you gain the flexibility to:

  • Embrace IP and cloud workflows at your own pace
  • Start on-premises, strategically extend to the cloud, or fully embrace a cloud-based model for limitless scalability
  • Simplify cloud migration and transition to IP workflows, including support for remote operations

Fast, Simple Deployment: Minimize Disruption, Maximize Efficiency

Deploying TAG software is remarkably straightforward. It’s truly plug-and-play: insert the dongle, and you’re ready to go. No specialized setup, configuration, or integration is required.

This means you can:

  • Deploy TAG on-premises or in any data center without extensive engineering expertise
  • Seize new opportunities quickly and launch new services with unprecedented speed
  • Get a fully functioning signal analysis and multiviewing system running in hours, accelerating time to market

Reduce the Size of Your Tech Stack: Streamline and Simplify

TAG can provide deep monitoring and visualization for every format and workflow, from end to end and in real time. It accepts practically all types of streams and displays them on a single multiviewer, dramatically reducing the size of your tech stack.

With the recent release of TAG’s Media Control System (MCS), you can further streamline your operations by leveraging integration with powerful open-source tools. This eliminates the limitations of legacy solutions and enables open, IT-based workflows built on less-specialized technology.

Speed of Development: Stay Ahead of the Curve

TAG has a record of adapting with speed in developing, deploying, and managing functionality for forward-looking media companies.

Because TAG software is continually refined to deliver the latest technology, you can meet emerging requirements and standards quickly. You can be confident that your signal analysis and multiviewing solution can handle ultra-low-latency uncompressed, compressed and OTT formats, encryption, and new formats — such as JPEG-XS, CDI, SRT, NDI5, and others — that enable remote and cloud workflows.

Extensive Data Capture and Analysis: Insights for Informed Decisions

TAG provides first-of-a-kind open-source tools for monitoring, probing, aggregating, managing, and analyzing data – all seamlessly integrated into your workflow.

By integrating with popular real-time IT tools and visualization applications, TAG gives you easy access to a wealth of data and the insights you need to make informed decisions.

With TAG, you can:

  • Measure and extract accurate metrics from all your signals
  • Improve performance, enhance quality of service, and optimize the viewer experience
  • Correlate, identify, and recover from errors more effectively
  • Optimize workloads for maximum performance and ensure interoperable signal transmission
Should You Change Your Signal Analysis and Multiviewing for Delivery & OTT?
  • Monitor all your delivery and OTT workflows in real-time
  • Handle all signal formats with ease
  • Scale effortlessly to meet growing demands
  • See changes instantly and take proactive action
  • Embrace software-based, IP-native, and cloud-friendly technology
  • Deploy quickly and efficiently
  • Stay ahead of the curve with continuous innovation
  • Capture and analyze extensive data for informed decision-making
  • Partner with a proven and reliable leader

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Ultimate Checklist: Realtime Signal Analysis and Multiviewing for Delivery & OTT https://tagvs.com/ultimate-checklist-realtime-signal-analysis-and-multiviewing-for-delivery-amp-ott/ Tue, 08 Oct 2024 15:48:04 +0000 https://tagvs.com/?p=8619 Ensuring Flawless Delivery and Optimal OTT Viewing Experiences Whether you’re an engineer managing complex delivery networks or a CTO shaping the future of OTT streaming, delivering high-quality video with confidence is paramount. Signal analysis and multiviewing capabilities are essential for ensuring the real-time media performance needed to provide a superior consumer experience. Let’s explore the […]

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Ensuring Flawless Delivery and Optimal OTT Viewing Experiences

Whether you’re an engineer managing complex delivery networks or a CTO shaping the future of OTT streaming, delivering high-quality video with confidence is paramount. Signal analysis and multiviewing capabilities are essential for ensuring the real-time media performance needed to provide a superior consumer experience.

Let’s explore the key features to consider when selecting a system that empowers you to meet the challenges and seize the opportunities of both traditional delivery and OTT streaming.

Key Considerations for a Future-Ready Delivery & OTT System:

  • The Challenge: Managing multiple tools for monitoring (multiviewers, probes, analyzers) creates complexity and can hinder rapid response.
  • The Solution: Seek a unified solution that combines real-time probing, analysis, and notifications with comprehensive visualization. This empowers you to identify and address issues the moment they occur, ensuring reliability and performance across your entire workflow – from contribution to distribution and across all your OTT streams.
  • The Challenge: The media landscape is constantly evolving, with new formats, encryption schemes, and delivery paradigms emerging regularly.
  • The Solution: Ensure your chosen system offers seamless updates and an open API for integration. This enables you to adapt to new requirements and standards, embrace innovations like remote workflows and cloud deployment, and stay ahead of the curve. Specifically for Delivery & OTT, consider support for formats like HEVC, H.264, MPEG-2 TS, JPEG 2000, JPEG XS, and transport protocols such as SRT, Zixi, andRIST.
  • The Challenge: Adapting to fluctuations in demand and launching new services requires a scalable solution.
  • The Solution: Opt for a system with flexible licensing options that allow you to scale your monitoring capacity up or down as needed. This ensures you can efficiently handle growing complexity, peak viewership, and evolving needs without overprovisioning.
  • The Challenge: On-premises infrastructure can limit scalability and adaptability.
  • The Solution: Choose a system that seamlessly supports ground, cloud, or hybrid deployment models. This enables you to leverage your existing infrastructure while embracing the flexibility and scalability of the cloud when the time is right.
  • The Challenge: Integrating complex systems can be time-consuming and resource-intensive.
  • The Solution: Prioritize solutions that offer rapid deployment with minimal training and support, minimizing disruption to your operations and allowing you to focus on delivering exceptional content.
  • The Challenge: OTT distribution and traditional delivery often involves monitoring hundreds or even thousands of channels, requiring a cost-effective solution that doesn’t compromise on quality.
  • The Solution: Invest in a solution that can be applied intelligently and economically across your entire system, ensuring service quality and maintaining a high quality of experience for viewers across every channel. Also, look for a solution that enbales monitoring by exception or other resource-savings tools.
  • The Challenge: Managing a complex tech stack hinders agility and cloud migration.
  • The Solution: Seek a versatile solution that addresses all your delivery and OTT needs, as well as potential future workflows, through a single, unified dashboard. This simplifies management, fosters adaptability, and potentially reduces costs.
  • The Challenge: Lack of real-time performance data can hinder informed decision-making.
  • The Solution: Choose a system that provides actionable data, empowering you to make informed decisions through in-depth analysis, prediction, and benchmarking. Leverage data to optimize performance, enhance quality of service, and drive strategic growth.
  • The Challenge: Choosing the right technology partner is crucial for long-term success.
  • The Solution: Partner with a proven provider specializing in signal analysis and multiviewing, ensuring continuous innovation, responsive support, and access to the latest advancements. This provides confidence in your investment and ensures you have a trusted partner for the long haul.

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Latency in End-to-End IP Monitoring: Why It Matters and What to Know https://tagvs.com/latency-in-end-to-end-ip-monitoring-why-it-matters-and-what-to-know/ Thu, 26 Dec 2024 16:18:14 +0000 https://tagvs.com/?p=9261 As viewers consume media across an increasing array of platforms and devices, the demand for real-time, high-quality video experiences continues to grow. Whether for broadcasts supported by IP networks, OTT video services, or IP-based video networks facilitating video distribution across venues, low latency is a vital enabler of engaging viewing experiences.

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As viewers consume media across an increasing array of platforms and devices, the demand for real-time, high-quality video experiences continues to grow. Whether for broadcasts supported by IP networks, OTT video services, or IP-based video networks facilitating video distribution across venues, low latency is a vital enabler of engaging viewing experiences.

In applications such as live production, playout, and content delivery, latency influences both operational success and audience satisfaction. Live production itself requires precise timing and synchronization, and content delivery — a fast-paced sports broadcast, news update, live concert, or worship service, as well as live OTT content in general — demands immediate, near-instantaneous delivery of audio and video. Monitoring latency and keeping delay low thus are vital to maintaining media workflows and compelling viewer experiences.

The Basics of Latency

Latency refers to the delay introduced at various stages of signal processing in media workflows. In studio or media control room (MCR) environments, this delay is measured in milliseconds, reflecting the time it takes for an image to travel from the camera through switchers, encoders, and transport systems to appear on a multiviewer display or another operator monitor.

For operators working in live production, perceptible lag caused by latency can disrupt workflows or cause elements of a broadcast to appear out of sync. This is problematic especially for technical directors (TDs), replay editors, and other operators who rely on immediate feedback from control systems as they create a live show. Delay can lead to repeated commands or confusion that undermines both practical and creative aspects of production.

While latency in live production is measured in milliseconds, latency in OTT delivery often spans seconds — the delay between the instant content is captured or generated and the moment it’s displayed on the viewer’s screen. Latency in OTT delivery arises from the need to buffer for adaptive streaming, multi-device delivery, and content distribution over large networks.

For audiences, higher latencies can compromise the viewing experience, be it in a sports or entertainment venue or on a TV screen, computer, or mobile device. To prevent disorienting delay for fans in a sports arena, for example, end-to-end latency between the action on the field and the image on in-venue displays, such as a Jumbotron, must be minimal. All audio and visual elements must be immediate, and in sync.

For OTT delivery to viewers at home or on the go, highly variable latency causes inconsistent delivery speeds and viewing experiences across different services, platforms, and devices. (And no one wants to receive spoilers through smartphone notifications or hear their neighbors celebrating a goal before they see it themselves!) Addressing this latency involves distinct considerations such as managing CDN performance, reducing segment durations, and optimizing encoding for delivery platforms.

Addressing Latency From End to End

Latency doesn’t originate from a single source; rather, it accumulates across the entire media pipeline.

Providing engineers with comprehensive visibility across the entire production chain, the TAG Realtime Monitoring Platform excels at monitoring latency as it accumulates across workflows. Tools within the TAG platform ensure robust monitoring across the live production and content delivery environments, enabling engineers to track delays and ensure consistent end-to-end performance.

In live production, TAG supports low-latency visualizations (e.g., mosaics) over protocols such as ST 2110 and WebRTC, providing engineers with clear, real-time insights into their workflows. While TAG is not focused on directly reducing latency, the TAG platform does ensure visibility and operational efficiency in environments in which rapid issue identification is critically important. For playout and delivery, where optimizing latency has a direct impact on the viewer experience, TAG provides tools that that support measurement, monitoring, and optimization of latency across the delivery chain.

For specific delay identification and analysis, tools such as TAG’s VALID (Video and Audio Latency Identification and Display) play a role in measuring and verifying workflow performance. VALID embeds unique identifiers or markers into video and audio streams at specific points in the workflow. As these streams traverse the IP network, VALID calculates the latency introduced at each segment. This real-time analysis enables engineers to pinpoint delays, assess synchronization between audio and video, and ensure that the end-to-end workflow adheres to low-latency requirements.

TAG tools help engineers to recognize and minimize latency during distribution. However, once the content reaches the playback platform or device — such as a cable or satellite set-top box, OTT application (e.g., Roku or Apple TV), or a smart TV — the latency becomes influenced by the specific hardware, software, and network conditions of that playback environment. At this stage, delays are often measured in seconds or, in some cases, even longer, depending on buffering requirements and other factors.

Managing Latency in Complex Environments

As content moves from production through the delivery chain, encoding and compression are significant factors, with choices between uncompressed protocols like SMPTE ST 2110 and compressed formats such as SRT or WebRTC directly influencing latency. Uncompressed formats deliver ultra-low latency but come with high infrastructure costs, whereas compressed protocols are more cost-effective but introduce higher delay.

Network and distribution variables also contribute to latency. Factors such as buffer sizes, protocol overheads (e.g., HLS vs. SRT), and CDN configurations affect delivery speed. While they are robust, protocols like HLS can create significant delays due to their segment-based structure. Low-latency streaming alternatives can reduce this delay but require careful tuning of cache and buffer settings. Addressing these factors to facilitate optimized OTT delivery, TAG monitoring tools enable engineers to track latency throughout the workflow, ensuring audio-video sync and consistent playback across platforms.

The complexity of modern workflows amplifies the potential for added latency, particularly because productions today often mix and match formats including ST 2110, JPEG XS, SRT, and NDI. The TAG platform excels in such environments, delivering both flexibility and valuable mixed-format monitoring capabilities.

Unlike traditional monitoring systems optimized for uncompressed formats, the TAG Realtime Monitoring Platform supports a range of protocols, including uncompressed formats like ST 2110 and compressed ones such as SRT, WebRTC, and NDI. This versatility allows TAG users to monitor feeds in their native format before conversion while also handling post-conversion outputs. For example, in a hybrid workflow that combines ST 2110 and SRT, operators can inspect the quality of compressed streams alongside uncompressed ones. This capability helps operators to identify issues early and to maintain operational efficiency.

Balancing Latency and Cost: A Pragmatic Approach

Latency remains a defining factor in the success of modern media workflows. While ultra-low latency may be non-negotiable in top-tier live production, most workflows benefit from a balanced approach that considers both cost and operational flexibility.

Achieving the lowest possible latency comes at a cost, and often a steep one. Workflows using SMPTE ST 2110 and JPEG XS deliver exceptionally low latency but require significant investment in dedicated hardware — costly switches and expensive encoding/decoding channels. This high-end infrastructure is often reserved for major networks or top-tier events.

For mid-tier productions or smaller markets, the balance shifts. While a compressed workflow based on SRT, NDI, or WebRTC may increase latency, it also can reduce costs dramatically, from millions of dollars to hundreds of thousands. For productions or media organizations that do not require ultra-low latency, these trade-offs make compressed workflows a more viable option — and an attractive business solution.

Uniquely versatile in its ability to decode, monitor, and probe across formats and protocols, TAG gives operators and engineers the ability to navigate these trade-offs. Offering unparalleled visibility, the TAG platform is essential for organizations seeking to monitor and optimize their end-to-end IP workflows. Whether for live broadcasts, playout, or OTT delivery, TAG provides — in a single solution — the tools critical to understanding and managing latency in a way that elevates operations and audience impact.

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Mastering OTT Monetization: The Future is Monitored https://tagvs.com/mastering-ott-monetization-the-future-is-monitored/ Mon, 28 Oct 2024 13:11:40 +0000 https://tagvs.com/?p=8744 Efficiency is crucial in the rapidly changing Media and Entertainment industry, especially with the shift to streaming and Over-The-Top (OTT) platforms. Advanced monitoring systems play a critical role in ensuring content quality remains impeccable.

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Real-time tools amplify streaming efficiency and profit

Efficiency is crucial in the rapidly changing Media and Entertainment industry, especially with the shift to streaming and Over-The-Top (OTT) platforms. Advanced monitoring systems play a critical role in ensuring content quality remains impeccable.

Maintaining good Quality of Service (QoS) requires managing network traffic, reducing latency, and optimizing bandwidth use. These tasks are complex, but prioritizing QoS can result in greater client experience, better customer retention, and profit growth. Software-based solutions that run on-premises, in the cloud, or both are essential to this digital transformation. Innovative monitoring systems today come with built-in capabilities that help you better utilize workflows and reduce operational costs, allowing you to focus on strategic business goals.

Automating the monitoring process reduces the number of trained staff needed to manage thousands of channels, allowing more efficient organization and workflows. Advanced monitoring services can help save on the cost of operating on-prem and cloud-based processing, especially if used under a pay-per-use license. Real-time monitoring tools are essential to optimize operational efficiency. AI and machine learning are utilized by many sophisticated systems, proactively detecting glitches and anomalies, enabling quick intervention, and minimizing disruptions before they reach the viewer, translating into substantial cost savings in terms of staffing and potential revenue losses.

The newer generation of monitoring solutions can probe more deeply, analyzing vast swaths of data to discern patterns and go beyond the expected. By spotting systemic issues and repetitive errors, these solutions offer insights that lead to preventive strategies, enhancing efficiency and reducing operational costs. Achieving high uptime and a short mean time to resolution (MTTR) is crucial for ensuring smooth and reliable broadcasts. Quick, effective troubleshooting will dramatically reduce the time your engineers need to repair issues, allowing the content to start running the way it should without additional effort.

In summary, QoS is critical for the Media and Entertainment industry. Automating monitoring processes and utilizing real-time monitoring tools, AI, and machine learning can help organizations reduce costs, optimize workflows, and achieve greater uptime. Innovative monitoring solutions today come with built-in capabilities that help you better utilize workflows and reduce operational costs, allowing you to focus on strategic business goals. By spotting systemic issues and repetitive errors, these solutions offer insights that lead to preventive strategies, enhancing efficiency and reducing operational costs.

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Monitoring Ad Insertion in Video Streaming: Ensuring Seamless Integration and Maximizing Revenue https://tagvs.com/monitoring-ad-insertion-in-video-streaming-ensuring-seamless-integration-and-maximizing-revenue/ Sun, 25 Aug 2024 11:58:19 +0000 https://tagvs.com/?p=8265 This white paper explores the necessity of monitoring ad insertion, the technologies involved, and how TAG Video Systems can assist customers in achieving optimal ad insertion performance.

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Introduction

As the media industry evolves, the significance of digital ad insertion in video streaming grows. Over-the-top (OTT) and free ad-supported streaming television (FAST) are expanding rapidly, driven by the demand for personalized content delivery and the potential for substantial ad revenue. However, this growth comes with challenges, particularly in ensuring seamless ad insertion without disrupting the viewer experience. Effective monitoring of ad insertion is crucial to address these challenges, minimize revenue loss, and maximize viewer engagement. This white paper explores the necessity of monitoring ad insertion, the technologies involved, and how TAG Video Systems can assist customers in achieving optimal ad insertion performance.

Technology Overview

SCTE-104 and SCTE-35 are important standards in digital ad insertion. Developed by the Society of Cable Telecommunications Engineers (SCTE), SCTE-104 defines how cue messages are inserted into baseband video streams via TCP/IP before encoding. These markers are then translated into SCTE-35 markers, residing within the MPEG-TS signal. SCTE-35 provides guidelines for inserting or splicing content into the stream, ensuring seamless ad integration without disrupting the viewing experience. These markers signal to broadcasters and OTT platforms where ad content can be inserted, enabling targeted and personalized advertising.

This diagram illustrates the complete ad insertion workflow, showcasing how different technologies and processes interconnect to deliver a seamless viewing experience. The use of SCTE 104 triggers at the playout level initiates the process, while SCTE 35 markers ensure continuity through encoding, transcoding, and packaging stages. TAG’s monitoring ensures that the entire process remains flawless by identifying and addressing any issues in real-time.

Ad Insertion Monitoring

TAG Video Systems provides comprehensive monitoring solutions for ad insertion in video streaming. The system encompasses real-time deep probing and analysis across the entire workflow, from live sources to encrypted OTT distribution points. TAG’s monitoring capabilities extend to various formats and distribution points, including OTT, FAST, and traditional broadcasting environments.


Here’s what TAG’s monitoring system does:

  • Real-Time Monitoring: Keeps an eye on all distribution points, including encrypted signals inside Content Delivery Networks (CDNs), and provides complete probing and analysis of SCTE-104 and SCTE-35 messages. Each message is decoded to give operators a detailed, human-readable representation.
  • Long-Term Storage: Stores both binary messages and decoded versions for reporting and analysis.
  • Adaptive Monitoring: Reduces monitoring costs while ensuring thorough analysis through TAG’s Adaptive Monitoring technology.
  • Multiviewer Visualization: Offers real-time multiviewer visualization of signals.
  • Advanced Error Detection: Features monitoring by exception tools and automatic capture of OTT signals for forensic analysis in case of errors.

SCTE Parameters

The TAG platform monitors several important parameters within SCTE standards, which are necessary for ensuring proper ad insertion. These parameters include signals that mark the start and end of programs, ad segments, and network transitions. Monitoring these parameters ensures that ad insertion opportunities are accurately identified and utilized, preventing revenue loss and maintaining a seamless viewing experience.

Key Features of TAG's Monitoring Solution

TAG’s monitoring solution offers several key features that set it apart:

  • Real-Time Deep Probing: Ensures all potential faults in the ad insertion workflow are promptly identified and addressed, reducing the likelihood of missed ad opportunities and revenue loss.
  • Flexible and Robust System: Designed to handle the complexities of modern OTT and FAST environments, offering unparalleled flexibility and robustness.
  • Scalability: TAG’s Adaptive Monitoring technology optimizes monitoring costs while maintaining comprehensive coverage, making it suitable for both large-scale operations and smaller enterprises.
  • Actionable Insights: Advanced monitoring by exception tools and detailed forensic analysis enable customers to swiftly address and resolve issues, maintaining uninterrupted service and high viewer satisfaction.

This dashboard simulation and HEX code example focus on the monitoring and reporting capabilities of TAG Video Systems for SCTE 35 markers. It includes: 1. Centralized Source View: Aggregation of SCTE message data for a comprehensive overview. 2. HEX Format Storage: TAG stores markers in HEX format for efficient reporting. 3. Kibana Dashboard: Visualization tool used to display detailed metrics and insights. 4. SCTE Issues and Statistics: Real-time tracking of SCTE messages, descriptors, and segmentation length. 5. Detailed Reporting: Includes aggregated ad statistics and individual splice events. 6. Ad Revenue Assurance: Ensures optimal ad revenue through precise tracking and analysis of SCTE markers.

Summary

In the rapidly growing landscape of digital ad insertion in video streaming, effective monitoring is essential to ensure seamless ad integration and maximize revenue opportunities. SCTE-104 and SCTE-35 technologies provide the foundational standards for ad insertion, enabling targeted and personalized advertising. TAG Video Systems stands out as a leader in this field, offering a comprehensive and scalable monitoring solution that addresses the complexities of modern OTT and FAST environments.

TAG’s system excels in real-time deep probing, adaptive monitoring, and advanced error detection, ensuring that ad insertion workflows operate smoothly and efficiently. For customers, this translates into protected ad revenue, enhanced viewer experience, and improved operational efficiency. As the media industry continues to evolve, TAG Video Systems remains a trusted partner in optimizing ad insertion performance and driving success in digital advertising.

APPENDIX

Research of TAG Knowledge Base

 

The TAG Solution has many SCTE triggers, grouped and categorized as SCTE A, SCTE B, and SCTE 104. In all, there are over 100 probes that monitor SCTE errors

SCTE 35A (IDs 251,52; 259-299; 330-353; 500-513); SCTE 35B (IDs 253; 401-430; 514-727), and
SCTE 104 (IDs 451-485)

For day-to-day operations, several SCTE-35 and SCTE-104 triggers are particularly relevant due to their direct impact on ad revenue. Here are the most important ones:

SCTE-35 Triggers

1. SCTE-35 OutOfNetwork Signal – In/Out:

  • ID 251 and 252: These flags indicate the points where content can be inserted or exited. Mismanagement of these signals can lead to missed ad insertion opportunities or inappropriate content insertion, directly affecting ad revenue.

2. Program Start/End:

  • ID 261 and 262: Accurate signaling of program start and end times is crucial for ensuring that ads are placed correctly. Errors here can lead to ads being missed or improperly timed, which negatively impacts ad revenue.

3. Advertisement Start/End:

  •  ID 272, 273, 274, and 275: These signals mark the start and end of ad segments. Errors or missed triggers in these signals can result in ads not being shown, directly causing revenue loss.

4. Splice Insert/Time PTS Out of Range:

  • ID 259: Ensures that the splice points for ads are within the correct time window. If these are out of range, ads may not be inserted correctly, leading to revenue loss.

5. Placement Opportunity Start/End:

  • ID 276 and 277: These signals mark opportunities for inserting content, such as ads. Missing these opportunities can directly result in lost ad revenue.

SCTE-104 Triggers

1. Inject Response and Inject Complete Response:

  • ID 456 and 457: These signals indicate that an ad insertion command has been received and executed. Any errors in these triggers can result in the failure of ad insertion commands, impacting revenue.

2. Inject Section Request and Slice Request:

  • ID 466 and 467: These are requests to generate and send SCTE-35 messages. Errors here can prevent ads from being inserted as scheduled.

3. Alive Request/Response:

  • ID 454 and 455: These signals ensure the system is operational and able to insert ads. Failures here can indicate broader system issues that could prevent ad insertions.

Impact on Ad Revenue

  • Missed Opportunities: If triggers for ad start/end or placement opportunities are missed, ads may not be inserted, directly reducing ad revenue.
  • Incorrect Timing: Splice inserts or PTS out of range errors can lead to ads being placed at incorrect times, disrupting the viewer experience and potentially leading to penalties or lower ad rates.
  • System Failures: Errors in inject responses or system health signals can indicate broader issues that prevent the entire ad insertion system from functioning, causing significant revenue losses.

 

By focusing on monitoring and managing these key triggers, broadcasters and OTT providers can minimize errors, ensure ads are placed correctly and on time, and maximize their ad revenue. TAG Video Systems’ comprehensive monitoring solutions are designed to address these crucial aspects, ensuring smooth and efficient ad insertion workflows.

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BRIDGING the Gap: Transforming IP Workflows in Broadcast and Media https://tagvs.com/bridging-the-gap-transforming-ip-workflows-in-broadcast-and-media/ Mon, 01 Jul 2024 13:23:50 +0000 https://tagvs.com/?p=7624 Innovation is the key to staying ahead in today’s fast-paced broadcast and media landscape. One such innovation is the new approach to managing and delivering signals across multiple platforms. This approach emphasizes reducing costs, optimizing resources, and providing unparalleled flexibility, making it indispensable for broadcasters and media companies striving for efficiency and excellence.

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Innovation is the key to staying ahead in today’s fast-paced broadcast and media landscape. One such innovation is the new approach to managing and delivering signals across multiple platforms. This approach emphasizes reducing costs, optimizing resources, and providing unparalleled flexibility, making it indispensable for broadcasters and media companies striving for efficiency and excellence.

Simplifying Signal Management

 

Managing multiple signals for various monitoring locations traditionally requires significant resources and bandwidth. The complexity arises from the need to route the same stream to multiple destinations, often involving redundant processes and high costs. Each signal must be carefully managed to ensure quality and synchronization across different platforms. In contrast to older SDI technologies, which rely on straightforward, point-to-point connections, modern IP workflows must handle diverse transport streams, codecs, and bit rates (ABR).

This complexity is further compounded by the need to avoid redundant signal transmissions to multiple monitoring endpoints. A crucial aspect of this advancement is dynamic scaling, simplifying signal management by automatically creating signal proxies from any source type and optimizing them for display. This ensures that pictures are scaled and compressed to fit monitoring and visualization requirements, minimizing bandwidth usage and ensuring low-latency delivery. It’s like having a custom-fit solution for every screen, everywhere.

 

Enhancing Resource Optimization

 

Efficiency in signal management doesn’t stop at simplifying the process; it extends to optimizing the resources used. The latest technology allows for significant reductions in compute resources once a stream is ingested. This is achieved through advanced scaling, compression and delivery protocols such as SRT and RTP.

These optimizations are particularly beneficial in cloud and hybrid environments. For instance, in SMPTE 2110 uncompressed environments, while monitoring signals from cloud to ground, using optimization techniques where ‘bridge’ proxies of video, audio, and metadata are utilized for multiviewing your saving data egress costs and bandwidth. Conversely, from ground to cloud with the same proxies, you’re saving bandwidth and simplifying operations. By respecting data gravity—keeping data where it’s generated—the system minimizes unnecessary redundant data movement, further reducing costs and improving efficiency.

Real-World Applications

 

The practical applications of these innovations are numerous and impactful. Consider a large media organization with multiple studios across different continents. Previously, each studio would need to ingest the same signals separately, leading to redundancy and high costs. With advanced signal management and optimization, a single signal can be ingested once and shared across all locations. This streamlined process not only conserves bandwidth but also significantly reduces the operational burden.

During a global sports event, studios in different regions might need simultaneous monitoring access to the same feeds. With the new technology, these feeds can be efficiently distributed without duplicating the signal ingestion process. This ensures a smoother operation and a more cohesive broadcast experience. The technology’s ability to dynamically scale and adapt to different multiviewer and mosaic display requirements means that each studio receives the optimal signal quality for its specific needs.

Bridge Blog Diagram 1920x1080 blue border

Figure 1 – TAG Bridge Technology

News organizations particularly benefit from this innovation. Newsrooms must often monitor multiple regional channels to stay updated with breaking news and vast array of other sources. The new approach allows them to ingest these channels once and distribute them efficiently to anywhere they are needed. This conserves bandwidth, reduces costs, and ensures that the newsrooms can quickly and efficiently access the information they need.

Another critical application is in cloud environments. Media companies increasingly rely on cloud solutions for their operations. The technology’s ability to minimize cloud costs through adaptive monitoring and efficient data management is invaluable. By keeping data within the cloud and reducing egress costs, companies can leverage the cloud’s full potential without incurring prohibitive costs. This flexibility supports various workflows, from traditional on-premises setups to hybrid models and fully cloud-based operations.

Maximizing Flexibility and Interoperability


The flexibility and interoperability of modern signal management technologies are transforming how broadcasters and media companies operate. At the heart of this transformation is TAG Bridge Technology within TAG’s Realtime Media Platform. This innovative platform supports a variety of workflows, ensuring that media companies can seamlessly integrate new technologies into their existing infrastructure without disrupting their operations.

One of the most significant advantages is supporting infinite multiviewer and mosaic configurations. This capability allows organizations to mix and match sources, tiles, and formats to create customized displays that meet their needs. For instance, a control room can display a multitude of multi-format sources in a single mosaic, providing operators with a comprehensive view of all relevant signals.

This flexibility extends to the system’s architecture. By allowing different units to specialize in receiving inputs or creating mosaics, the system can be tailored to the specific needs of any operation. This separation of roles enhances the system’s efficiency and capacity, benefiting studios, control rooms, remote production, and mobile units alike.

Moreover, this technology is designed to be future proof. As media companies continue to evolve and adopt new technologies, the flexibility of these systems ensures that they can easily integrate new capabilities without significant overhauls. The interoperability of these systems ensures compatibility with various formats, protocols, and platforms, creating a cohesive and integrated workflow.

Conclusion

As the broadcast and media industry continues to evolve, staying ahead requires embracing innovative technologies that enhance efficiency and reduce costs. Signal management and delivery advancements are prime examples of how innovation can revolutionize operations. By simplifying signal management, optimizing resources, and providing unmatched flexibility and interoperability, these technologies empower media companies to meet the demands of today’s fast-paced environment.

Ultimately, embracing these advancements is not just about improving efficiency or reducing costs; it’s about enabling the next generation of media experiences. As technology continues to evolve, the possibilities for innovation in broadcasting are limitless. With tools like TAG’s Realtime Media Platform leading the way, the future of broadcast and media is bright, dynamic, and full of potential.

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Maximizing Resources: Keys to POST Luxembourg’s Success in Evolving Media Landscape https://tagvs.com/maximizing-resources-keys-to-post-luxembourgs-success-in-evolving-media-landscape/ Tue, 07 May 2024 12:14:58 +0000 https://tagvs.com/?p=6631 POST Luxembourg stands out as a case study in maximizing resources to manage growth and provide exceptional quality with a limited technical talent pool. POST Luxembourg is the number one television operator in the Grand Duchy, serving 43% of the total TV market. In addition to its residential TV audience, POST Luxembourg offers streaming services to select hotels, retirement homes and even the country’s correctional facilities. POST Luxembourg is also the nation's primary IPTV provider.

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Managing growth and providing highest Quality-of-Service with a lean team

 

POST Luxembourg stands out as a case study in maximizing resources to manage growth and provide exceptional quality with a limited technical talent pool. POST Luxembourg is the number one television operator in the Grand Duchy, serving 43% of the total TV market. In addition to its residential TV audience, POST Luxembourg offers streaming services to select hotels, retirement homes and even the country’s correctional facilities. POST Luxembourg is also the nation’s primary IPTV provider.

 

The Challenge: Reducing Complexity, Placing Customers First with a Lean Team

 

POST Luxembourg’s mission to provide the best possible viewing experience involves managing a complex web of content aggregation and delivery. On the technical side, this includes monitoring 450 individual streams, encompassing every aspect of the delivery chain. From the moment content is acquired, through encoding, descrambling, and final playout, guaranteeing signal health at each stage is paramount. “Operational efficiency is critical in a market our size,” explains Romain Heynen, System Administrator, “We operate with a team of four, but we are always focused on the viewer’s experience and we never cut corners at the expense of the people we serve. We need solutions that are straight-forward, easy-to-operate and maximize our team’s expertise.”

Maintaining the health of its content is paramount to POST Luxembourg’s success. The team is on call 24/7, so having pertinent, appropriate, accurate and timely information is essential for them to act quickly and effectively in the event of incidents or outages, no matter where they are or the time of day. “We always must have a 360-degree view of everything happening in our headend, from signal acquisition to customer delivery,” explains Heynen. 

The network initially integrated TAG’s Realtime Media Performance solution in 2010, initially for real-time monitoring, visualization, and problem detection, but the system has evolved to keep pace with the organization’s growth and needs. The TAG platform generates information in real-time about the quality of the video and audio, the availability of all the channels, and if outages or errors occur any time of day or night.  If an error occurs after hours – a team member receives an alert on his/her mobile phone or receives a call from the NOC identifying the channel and the problem. The team member can open POST Luxembourg’s VPN, connect to the headend and see the video wall and the problem live.

TAG’s multi-viewer dashboards also provide a unified view across the delivery chain, while its sophisticated alerting and data analysis tools give their engineers a unique advantage. Nicolas Altir, Telecom Engineer, emphasizes, “The most important window into our service is the one our subscribers see. Whether it’s a traditional set-top box or a streaming device, TAG gives us that critical perspective in real-time.”

post lu tvb article

Key Benefits

 

  • Proactive Problem Solving for an Agile Team: POST Luxembourg’s core team relies heavily on automation and efficiency. TAG’s configurable alerting, color-coded severity indicators, and the “Penalty Box” feature mean less time wasted on manually diagnosing issues. “Knowing immediately if the issue is a transient glitch or a service-impacting outage is critical for our 24/7 operations,” says Altir. “We can prioritize accordingly, maximizing the impact of our limited staff resources.”
  • Innovation and Interoperability: Flexibility is a superpower for a modern broadcaster. “Evaluating new codecs, ensuring seamless integration with descrambling systems, or preparing to launch UHD content – TAG’s open architecture means we never feel locked in. We can test different solutions within our actual workflow, making decisions based on what truly works, not just vendor spec sheets,” notes Heynen.
  • Data as a Foundation for Success: Seamless integration with Elasticsearch transforms TAG into a powerful analytics tool. Altir explains, “Analyzing historical trends doesn’t limit us to immediate troubleshooting. We can spot recurring issues with specific sources, assess vendor performance over time, and even predict equipment failures proactively. This not only translates to less downtime, but it allows us to budget for the future with confidence, knowing exactly where our investments will have the biggest impact.”
  • Beyond Broadcast: Ready for the Future: As POST Luxembourg evolves alongside shifting audience habits, TAG’s monitoring capabilities adapt seamlessly to streaming-specific protocols and delivery methods. They’re able to support both traditional television service and over-the-top (OTT) offerings through the same platform. This ensures a consistent level of service regardless of how viewers choose to access content, while also enabling them to monitor a broader range of modern cloud-based distribution infrastructure.

 

 

Partnership for Success

 

Heynen reflects, “Technology is only as good as the people behind it. TAG understands our challenges because they’re focused on the same goal as us – delivering an amazing experience for the end-user.”

post lu tvb article 2

 

Conclusion


POST Luxembourg’s ongoing success exemplifies both the power of the right technology solution and a dedication to operational excellence. Their journey with TAG underscores how finding a vendor who understands both current needs and the long-term vision can produce benefits over time. In a rapidly evolving industry, POST Luxembourg positions itself for the future by always keeping sight of its true ‘north star’: the experience of the people who rely on it for information and entertainment.

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