TAG and Harmonic (NASDAQ: HLIT), the worldwide leader in video delivery and streaming solutions, today announced a strategic partnership showcasing the interoperability of TAG’s Realtime Media Platform with Harmonic’s VOS®360 Media SaaS. This powerful collaboration gives broadcasters and content creators unprecedented real-time visibility and control over their video workflows while unlocking cloud cost savings. The companies will showcase this collaboration at the 2025 NAB Show in Las Vegas.

Harmonic’s VOS360 Media SaaS is a comprehensive cloud-native solution that simplifies the creation, management, and delivery of high-quality broadcast and streaming channels for linear, live, and on-demand content. By integrating TAG’s Realtime Media Platform, VOS360 Media users gain real-time visualization and deep monitoring across 500+ parameters ensuring exceptional quality of service. This includes deep stream analysis from the media essence through template matching and transport, SCTE 35/104 ad insertion verification, advanced multiviewing, and precise latency measurement, all seamlessly integrated with the VOS360 workflow.

At the 2025 NAB Show, the companies will demonstrate a complete end-to-end streaming workflow: from live stream ingest through playout, transcoding, packaging, origin, server-side ad insertion, and CDN distribution. TAG will monitor and visualize the entire process in real-time, from source to CDN return feed, measuring, analysing and displaying video and latency at each stage. This demonstration will highlight SCTE-35 marker validation, real-time video visualization, and comprehensive latency reporting, all using TAG’s unified platform. The specific workflow demonstrated will feature SRT cloud uplink and MPEG-DASH/HLS distribution. The cloud-agnostic nature of both TAG and Harmonic’s solutions allows for flexible deployment on any cloud or hybrid infrastructure.

“This partnership provides a complete solution for today’s complex streaming environments,” said Golan Simani, Director of Cloud and Tech Operations at TAG. “Integrating our real-time monitoring and multiviewing platform with Harmonic’s VOS360 Media SaaS empowers users with the deep visibility and control needed to provide exceptional quality and maximize revenue.”

“We’re thrilled to partner with TAG to further enhance VOS360 Media SaaS with real-time multiviewer capability,” said Gil Rudge, senior vice president, products and Americas sales, video business at Harmonic. “This collaboration gives our customers a powerful toolset for real-time stream analysis, visualization, and latency monitoring, enabling them to cost effectively deliver outstanding streaming experiences with confidence.”

TAG is set to unveil its latest innovations at NAB 2025. The company will showcase its advanced capabilities for end-to-end monitoring and visualization, with a special preview of the QC Station—a powerful addition to the already successful QC Elements toolset that ensures flawless video quality at scale. Visitors to Booth W1757 will see how the Realtime Media Platform simplifies complex workflows while guaranteeing the highest video quality across all workflows.

In 2024, TAG Video Systems dedicated itself to empowering customers to achieve their goals and deliver truly extraordinary media experiences. For 2025, TAG has announced that it will continue to enhance its Realtime Media Platform, forge new partnerships, and expand its team to meet the evolving needs of the broadcast industry.

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