TAG’s Content Matching creates a unique fingerprint for every video frame and audio envelope, allowing streams to be compared across multiple points in the workflow – regardless of resolution, bitrate, or framerate. This ensures content remains correct and consistent, even after processing or manipulation.
Operators can use Content Matching for key applications such as:
- Latency measurement: frame-accurate across any two points in the workflow.
- Feed comparison: validate delivery paths, affiliate feeds, and blackout enforcement in real time.
- Ad insertion validation: confirm SCTE-35/104 triggers and ad placements with frame accuracy to protect revenue.
- A/V alignment: detect drift and verify multichannel or multi-language mapping.
- Root cause analysis: pinpoint and visualize the source of signal errors for faster troubleshooting.
By automating these checks, Content Matching reduces “eyes on glass,” lowers operational costs, and gives media companies confidence that every piece of content is delivered correctly. From live sports to regional playout, it safeguards both workflow efficiency and revenue integrity.
