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Gain Insight into Expert Perspectives, Client Experiences, Market Trends, and Cutting-Edge Innovations

Why Top Media Companies Choose TAG for Cloud & Hybrid Workflows

Setting the Standard for Cloud-Based Media Monitoring

When evaluating cloud-based monitoring solutions for your media workflows, you need a platform that stands out from the crowd. It must seamlessly integrate with your cloud environment, provide comprehensive monitoring capabilities, and empower you to harness the full potential of the cloud.

Let’s explore why leading media companies choose TAG’s native IP, all-software platform for their cloud workflows. We’ll address key questions that arise when selecting a solution, providing an inside look at TAG’s unique differentiators.

Key Differentiators: How TAG Sets Itself Apart

True Cloud-Native Design: Optimized for Cloud Environments

TAG is a true cloud-native solution, built from the ground up for cloud environments. This ensures seamless integration with your chosen cloud provider (AWS, Azure, GCP, etc.) and maximizes performance, scalability, and resource utilization in the cloud. TAG leverages the inherent advantages of cloud infrastructure, such as auto-scaling and dynamic resource allocation, to provide a truly optimized cloud monitoring experience.

Multi-Cloud Flexibility: Avoid Vendor Lock-In

TAG supports multiple cloud providers, allowing you to avoid vendor lock-in and choose the best cloud environment for your needs. You can seamlessly migrate your monitoring operations between different cloud providers or deploy in a hybrid cloud environment, maintaining control and flexibility over your infrastructure choices.

Scalability and Elasticity on Demand: Adapt to Dynamic Needs

TAG offers unparalleled scalability and elasticity. You can easily adjust your monitoring capacity in real-time to accommodate fluctuations in demand, ensuring you have the resources you need when you need them while optimizing costs. This is particularly crucial for live events and OTT streaming, where viewership can change rapidly. TAG’s ability to scale seamlessly ensures you can adapt to dynamic needs without overprovisioning or experiencing performance bottlenecks.

Cost Optimization: Maximize Cloud Efficiency

TAG prioritizes cost optimization through features like adaptive monitoring, which reduces resource consumption by up to 80% without sacrificing performance. Dynamic resource allocation and flexible licensing models further help you keep cloud costs under control. TAG allows you to “right-size” your cloud instances, minimizing unnecessary expenses and maximizing resource utilization.

Pure Software Solution: Adapt and Evolve Without Constraints
  • Only a pure software solution offers the adaptability to meet changing requirements and leverage the latest technological advancements.
  • The TAG platform empowers you to adapt without new hardware investments, provision workflows anywhere, and scale up and down effortlessly.
  • Build media workflows that align with your current business needs and seamlessly adjust to embrace new opportunities.
Enhanced Security and Reliability: Protect Your Content and Operations

TAG prioritizes security with features like encryption, access control, and compliance certifications. It also offers high availability and redundancy to minimize downtime and disruptions, ensuring your monitoring system is always operational. TAG’s security features are designed to meet the stringent requirements of cloud-based media workflows, providing peace of mind and protecting your valuable content.

Seamless Integration with Your Cloud Ecosystem:

TAG offers open APIs and supports industry-standard protocols, enabling seamless integration with your existing cloud-based tools and services. This allows you to build a unified and interconnected cloud ecosystem, maximizing efficiency and automation.

Empower Remote Teams and Collaboration:

TAG facilitates remote collaboration through features like remote access, multi-user support, and real-time collaboration tools. This empowers your teams to work together effectively on monitoring tasks, regardless of location, enhancing productivity and efficiency.

A major gaming company chose TAG to empower its operators with the ability to visualize and control the games from anywhere in the world without the worry of latency issues. This highlights TAG’s ability to support remote production workflows and facilitate collaboration across geographically dispersed teams.

Drive Innovation and Agility

TAG prioritizes innovation and agility, ensuring your solution is continuously updated to leverage the latest cloud advancements. This allows you to stay ahead of the curve and adapt to the evolving media landscape. TAG’s software-based architecture allows for rapid development and deployment of new features and capabilities, keeping you at the forefront of cloud-based media monitoring.

The 5G-VIRTUOSA project leveraged TAG’s multiviewer to monitor streams in both on-premises and cloud-based multi-location configurations, showcasing its adaptability to various deployment scenarios and its ability to support innovation in media workflows. As Haci Cengiz, Manager of Strategic and Business Development at 5G-VIRTUOSA partner LOGIC, explained, “We had different sets of requirements for different aspects of the project… and TAG’s multiviewer provided the functionality that we needed.” This project specifically highlighted the need for a solution that could handle both compressed and uncompressed formats, as well as various transport protocols, in a multi-cloud environment. TAG’s ability to meet these diverse requirements demonstrates its versatility and adaptability for complex cloud workflows.

Simplified Cloud Management:

TAG simplifies management through intuitive interfaces, centralized control, and automated tools. This allows you to streamline your monitoring operations in the cloud and focus on delivering exceptional content.

Munich Media Operations (MITM) successfully implemented TAG for live sports production in the cloud, achieving efficient monitoring and multiviewing within a dynamic cloud environment. By leveraging TAG’s cloud capabilities, MITM was able to reduce its reliance on expensive on-premises hardware and transition to a more flexible and scalable cloud-based infrastructure. This allowed them to optimize resource utilization and adapt to the dynamic demands of live sports production. The implementation also enabled them to achieve their goal of “producing higher quality, compelling content in greater quantity for their global audience while achieving their objectives of reducing costs and environmental impact.”